Undergraduate Catalog 2021-2022

MSCM 4501 Strategic Campaigns Capstone

Prerequisites: MSCM 3306 and MSCM 3352, both with a grade of C or better, and 3 additional MSCM skills courses. Course is designed to apply strategic communication principles to a real-world client outside of the campus setting. Students will complete a campaign from conception through implementation and evaluation.

Credits

3

Distribution

MSCM

Notes

MSCM