Information about the Department of Management, Marketing, and Logistics can be found on the department page.
Degree Requirements
Core IMPACTS Requirements
Satisfactorily complete each of the Core IMPACTS general education requirements, as listed in the Core IMPACTS section of this catalog.
Field of Study Requirements
Satisfactorily complete each of the following courses, which serve as prerequisites or preparatory work for your major classes. Some courses may also be used to fulfill Core IMPACTS requirements. Students who use these courses to fulfill both requirements will have more hours of general electives. Courses in this area must be completed with a grade of C or better.
Major Requirements
Business Common Knowledge Courses
Satisfactorily complete all of the following courses with a grade of C or better:
International Requirement
Satisfactorily complete one of the following courses with a grade of C or better. MKTG 4175 is preferred for Marketing majors.
Marketing Requirements
Satisfactorily complete all of the following courses with a grade of C or better:
| MKTG 3162 | Consumer Behavior | 3 |
| MKTG 4161 | Mktg Rsch and Decisions System | 3 |
| MKTG 4166 | Marketing Advertising and Comm | 3 |
| MKTG 4198 | Capstone: Strategic Marketing | 3 |
| 3000-4000 level Business Electives, may include MKTG courses | 6 |
| Total Credit Hours: | 18 |
Marketing Electives
Satisfactorily complete two of the following courses, both with a grade of C or better:
Optional Concentrations
Human Resources Management Concentration
Satisfactorily complete MGMT 4105 and six additional hours from the following courses:
| MGMT 4115 | Collective Barg/Labor Relation | 3 |
| MGMT 4125 | Compensation and Benefits | 3 |
| MGMT 4605 | Internship &/or Coop Education | 1 - 3 |
| Total Credit Hours: | 9 |
Logistics and Transportation Concentration
Satisfactorily complete LOGS 3180 and two of the following courses:
Sales Concentration
Satisfactorily complete MKTG 3170, MKTG 4164, and three (3) additional hours from the following courses:
Electives
Additional Degree Requirements
Satisfactorily complete all graduation requirements listed in the academic policies section of this catalog.
Earn a grade of C or higher in all courses in the Marketing Major Requirement listing, all Area F courses, and all Common Business Knowledge courses. Common Business Knowledge courses are ACCT 2101, ACCT 2102, BCOM 2285, BUAD 2172, CBIS 2220, ECON 2105, ECON 2106, FINC 3131, LENB 3135, MGMT 3101, MGMT 3141, MGMT 3165, MGMT 4195, and MKTG 3161, and the course taken to fulfill the international business requirement.
The senior exit requirement for Marketing majors is completed through the Major Field Test taken in MGMT 4195. Students are also required to complete a College of Business & Technology exit survey