Undergraduate Catalog 2018-2019

MSCM 3352 Advanced Strategic Writing

Prerequisite: MSCM 3306 with grade of C or better. Explores the importance of writing in public relations, advertising, and media relations. Types of writing include news releases, public service announcements, speeches, fact sheets, commercials, internal publications, multimedia briefs, and annual reports.

Credits

3

Distribution

MSCM

Notes

MSCM